Custom websites built to make your work clear, credible, and easy to engage with.

Close-up of smooth, curved, beige-colored abstract shapes with soft lighting.

What kind of first impression is your website making?

Get a website you’re excited to share.
One that clearly represents your work and makes it easy for people to connect with you.

#MakeYourShitLegit

Make your shit legit!

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Make your shit legit! —

A person wearing a white watch and a ring on their left hand using a silver laptop with black keys.
A tablet on a wooden table displaying a website for Eros Oysters that was design by Nana Potenza.
A workspace on a wooden desk with a laptop, a mug filled with black coffee, an open notebook with handwritten notes, and a business card with Nana's logo and website URL.

People decide if they trust you before they ever talk to you.

A confusing layout or outdated design creates doubt, regardless of how good your product or service is. People don't stick around to figure it out. They leave.

That's where I can help. I bring clarity to the content, structure, and design so your website feels polished, intuitive, and professional from the start.

Experience that goes beyond web design.

I design websites for small businesses and organizations, but I bring a lot more than just design to the process. My years of experience owning a business, planning events, and working closely with small businesses, nonprofits, and community organizations has shaped the way I approach my work today.

That background has given me a firsthand understanding of how much it takes to keep a small business or nonprofit running. There are always a hundred things competing for your attention, and your website can easily become one more thing on the list. It's also why I approach every website project with an understanding of the bigger picture.

Small coffee table with a closed laptop on it.
Small coffee table with a closed laptop on it.

How We Can Work Together

I help small businesses and organizations with the things that shape how they show up and move forward, from websites and brand identity to strategy, systems, and business support. I love helping bring clarity to the process and connecting people with the ideas, tools, and resources they need.

Small round coffee table with a closed laptop on it.

A well-designed website isn’t a luxury—it’s a game changer for your business.

Ready to start your project?

If you’re considering a website or branding project, it’s never too soon to start the conversation. I typically book projects a month or two in advance, so reaching out ahead of time gives us time to talk through your ideas and plan around your ideal timeline.

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